One of the main aims of London United is to improve young lives and funding from the London Marathon Charitable Trust in 2019 has helped each Club Community Organisation to focus on increasing the number of female participants in the longstanding Premier League Kicks programme. Over the duration of the programme 5,000 girls and young women will be involved in a range of sport and activity initiatives, the majority of these participants will live in the most disadvantaged neighbourhoods in the capital, and over 200 will achieve work related qualifications, secure a volunteering or work placement or part or full time employment. In time, this will ensure more females will become positive role models from girls and young women within their own communities.
Despite the impact of Covid 19, London United members have continued to ensure girls and young women have stayed involved in the programme through a mix of on-line and socially distanced activity projects. These include a virtual dance programme at Leyton Orient, school based activities for children of NHS and other front line workers at Millwall and motivational webinars by Chelsea FC Women’s players Hannah Blundell and Drew Spence.